Momentum

Designed around the Londonderry Leisure Centre located in Northern Edmonton, "Momentum" is our response to both a lack of inclusive fitness programs in Edmonton leisure centres, and the very real concerns about health literacy among our younger generations.

Centered around four classes taking place over two weeks, Momentum not only teaches about four core exercise groups- strength, cardio, HIIT, and recovery, it teaches how to identify what nutrients your body needs based on the activities you do, introduces you to healthy foods from different cultures around the world, provides you with a variety of recipes easily obtained from nearby grocery stores, and aims to help build community within the leisure centres- whether you participate for a single cycle and leave with new gym buddies, or you stick around to learn more each week.

Leo Cronin-Barrow, Marwa Ali, Michelle Philip
Created in collaboration with the City of Edmonton Recreation Branch
A service concept or enhancement for Edmonton's Londonderry and or Hardisty Leisure Centres based on research findings from the first half of our "DESN 445 - Service Design" course

tags here

Momentum

Designed around the Londonderry Leisure Centre located in Northern Edmonton, "Momentum" is our response to both a lack of inclusive fitness programs in Edmonton leisure centres, and the very real concerns about health literacy among our younger generations.

Centered around four classes taking place over two weeks, Momentum not only teaches about four core exercise groups- strength, cardio, HIIT, and recovery, it teaches how to identify what nutrients your body needs based on the activities you do, introduces you to healthy foods from different cultures around the world, provides you with a variety of recipes easily obtained from nearby grocery stores, and aims to help build community within the leisure centres- whether you participate for a single cycle and leave with new gym buddies, or you stick around to learn more each week.

Leo Cronin-Barrow, Marwa Ali, Michelle Philip
Created in collaboration with the City of Edmonton Recreation Branch
A service concept or enhancement for Edmonton's Londonderry and or Hardisty Leisure Centres based on research findings from the first half of our "DESN 445 - Service Design" course

Satyrday Studio

Satyrday Studio—the site you're on right now—is my first solo site, from building each page to designing my personal brand.

This page is more of a "Behind The Scenes" for the creation of the site as opposed to a presentation of what it is, given that you're already exploring the site. Here you'll find more details on my wireframing and Figma process, creating the branding for Satyrday Studio, and actually building the site.

Created by Leo Cronin-Barrow
Personal Portfolio Site
Branding, an effective portfolio website

Replace with tags before creating template page

Problem statement

expand on the problem you set out to solve in this stage. don't talk about technical issues (IE I fought with the tags for 40 minutes) talk about the space you are looking to impact. with momentum the problem is that a specific demographic tends to fall off of rec centres, there's a severe lack of all inclusive fitness classes at the small rec centres, and said demographic struggles with nutritional health.

Lack of programing
Leisure centres experiencing significant falloff from specific age group
Meal decision fatigue

Brand Development

expand on the problem you set out to solve in this stage. don't talk about technical issues (IE I fought with the tags for 40 minutes) talk about the space you are looking to impact. with momentum the problem is that a specific demographic tends to fall off of rec centres, there's a severe lack of all inclusive fitness classes at the small rec centres, and said demographic struggles with nutritional health.

key point or finding
key point or finding
key point or finding

Problem statement

expand on the problem you set out to solve in this stage. don't talk about technical issues (IE I fought with the tags for 40 minutes) talk about the space you are looking to impact. with momentum the problem is that a specific demographic tends to fall off of rec centres, there's a severe lack of all inclusive fitness classes at the small rec centres, and said demographic struggles with nutritional health.

Lack of programing
Leisure centres experiencing significant falloff from specific age group
Meal decision fatigue

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Site Building

how did this project solve the problems raised in the previous section? what did you learn that acted as the "key" to finding the solution? was it an important data connection or testimony? mention why it was impactful, give it a narrative for the users to be satisfied by.

Why does the solution work? "so what?" "What makes this design effective instead of just a pretty design?"

key point or finding
key point or finding
key point or finding

Our Solution

how did this project solve the problems raised in the previous section? what did you learn that acted as the "key" to finding the solution? was it an important data connection or testimony? mention why it was impactful, give it a narrative for the users to be satisfied by.

Why does the solution work? "so what?" "What makes this design effective instead of just a pretty design?"

Addresses lack of programing
Plenty of room for growth
Addresses meal-related decision-fatigue

Our Solution

how did this project solve the problems raised in the previous section? what did you learn that acted as the "key" to finding the solution? was it an important data connection or testimony? mention why it was impactful, give it a narrative for the users to be satisfied by.

Why does the solution work? "so what?" "What makes this design effective instead of just a pretty design?"

Addresses lack of programing
Plenty of room for growth
Addresses meal-related decision-fatigue

Looking to hire? Let’s talk.

I’m currently seeking a full-time remote role where I can help bring products, services, and stories to life through thoughtful marketing and design.

I’m ready to get to work—let’s connect!

Contact Me

Looking to hire? Let’s talk.

I’m currently seeking a full-time remote role where I can help bring products, services, and stories to life through thoughtful marketing and design.

I’m ready to get to work—let’s connect!

Contact Me

Looking to hire? Let’s talk.

I’m currently seeking a full-time remote role where I can help bring products, services, and stories to life through thoughtful marketing and design.

I’m ready to get to work—let’s connect!

Contact Me